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Leading crypto-native travel platform partners with trivago, a top global travel metasearch engine.
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The partnership aims to bring 2.2 million hotels and accommodations to trivago customers.
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Customers can earn loyalty points and get rewards in crypto.
Travala, the leading crypto-native travel booking service with 2,200,000+ properties in 230 countries, announced its partnership with trivago, a top global search and booking service for travellers, this Tuesday. The partnership will see trivago integrate Travala’s complete inventory of over 2,200,000 properties on its platform, allowing millions of customers to access crypto payment services.
According to Travala’s team statement, the integration will enable millions of trivago users to discover, compare, and book Travala’s properties globally. Timo Itterbeck, Head of Account Management APAC / LATAM / Spain at trivago, believes the strategic partnership will enhance the hotel and accommodation options for travellers on its platform while providing a “comprehensive overview” of Travala.
“At trivago, we aim to provide travellers with the most comprehensive overview of all available accommodation options,” said Timo Itterbeck. “By integrating Travala, we’re expanding the choice for our customers while also broadening their ability to book with emerging payment options like cryptocurrencies.”
Starting today, users on trivago will have 2.2 million extra options on properties available on Travala, which, once selected, will redirect the customers to the crypto-native travel app. Travala is a travel booking service with 2,200,000+ properties in 230 countries, 400,000+ activities, and 600+ airlines globally. The company champions cryptocurrency adoption, accepting over 100 leading cryptocurrencies alongside traditional payment methods.
Trivago users will now have the option to search, compare and pay for their favourite hotels and accommodations using some of the popular cryptocurrencies, including Bitcoin, Ethereum, Solana, Dogecoin and the platform’s native travel loyalty token, AVA.
Apart from offering a gateway to crypto payments, Travala also offers users competitive prices and a best-price guarantee, as well as a Smart members program that allows users to gain loyalty points for their purchases on the platform. Smart Basic members can receive Bitcoin or AVA rewards as part of the program, while higher-level members can also enjoy additional discounts and loyalty rewards for eligible bookings made on the platform. The rewards are distributed to all users regardless of whether they opt to book with traditional payments or cryptocurrencies.
On the partnership with trivago, Juan Otero, CEO of Travala, stated the integration is a “key step in advancing crypto adoption globally”, as millions of users get an opportunity to use these digital currencies in their daily lives.
“There are hundreds of billions of daily searches performed across travel metasearch engines, and adding Travala to trivago isn’t just beneficial for us—it helps amplify and further legitimise the entire crypto ecosystem by expanding the prevalence of crypto transactions for real-world services,” Otero added.
The latest move is a step forward for the crypto travel service following recent integrations with traditionally huge travel companies and travel metasearch engines such as KAYAK and Skyscanner.
Such integrations have seen the company transform into a multi-million dollar company, with reports from its 2024 financials showing the company recorded $100 million in gross yearly revenue in 2024, almost doubling its revenue from the previous year. On average, 78% of all bookings on Travala in 2024 were paid for using cryptocurrency, highlighting the increasing demand for crypto travel.
Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
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